How To Talk To People Not Yet Choosing To Get Vaccinated

If there's people in your life who still don't want to get vaccinated, you might be wondering how to convince them. Turns out, it's a combo of sticks & carrots, and not being judgemental. On Today's Show: Mitra Kalita , co-founder of URL Media and CEO and publisher of Epicenter-NYC, talks about Biden's new vaccine messaging, local outreach and how to strike a less judgmental tone with those questioning the vaccine.