#27: Searching for the Escape Velocity of Coffee–w/ Mark from Finca Rosenheim

We usually hear about coffee from roasters or even people like me, who work with coffee producers but we are not producers ourselves. One of my podcast goals is to bring you directly to the source. Whether it's scientific research or hearing directly from coffee producers. Often we leave it to coffee professionals and educators to speak about coffee producers but it’s rare to hear directly from coffee producers about their motivations and challenges. And even when we do hear from them on their social media channels, there is a hidden pressure to present a rosy version of reality. Today’s conversation is with Mark from Finca Rosenheim in the Villa Rica region in Peru. This conversation is an honest look at some of the challenges producers rarely get to talk about. I asked Mark about organic certifications, climate challenges, coffee competitions, crop diversification, and what happens when markets can’t rebalance themselves. To get samples or buy coffee from Mark: Website: www.fincarosenheim.com Email: Info@fincarosenheim.com Instagram: @fincarosenheim Support the show on Patreon and get access to research papers, transcripts and videos. Sign up for the newsletter for new podcast releases. Cover Art by: Nick Hafner Into song: Elijah Bisbee Mentioned in the Episode: Vox Video: Coffee Crisis in Colombia Support the show