RHS 086 - Steve Lekas on Why Insurance Needs Another Startup Carrier

Became a Master of the Close: https://masteroftheclose.com In the latest episode of the Ryan Hanley Show , host Ryan Hanley interviews Steve Lekas, the Cofounder and CEO at Branch Insurance. Steve talks about what led him to love the insurance industry and shares three insights on creating real value for consumers. Episode Highlights: Steve shares why the mutual should have been the perfect insurance model. (7:00) Steve mentions what led him to love the insurance industry. (14:32) Steve shares his background. (16:34) How did Steve come up with the name for his agency? (19:31) Steve shares the three insights that led him to start an agency. (22:12) What makes Branch different from any other agencies? (26:33) How was Steve able to piece it together, when everyone else has not been able to? (35:19) Steve mentions what has been fascinating and exciting for their agency. (36:53) What does the future of working with independence look like for Steve? (52:44) Key Quotes: “Part of how we built this idea of community is with some real product innovations, and how the community can benefit each of the members. And I love the metaphor of a tree creating coverage, I love that it grows, and it was a name that ended up sticking, as we incorporated and went to market.” - Steve Lekas “I think we come at it from a little bit of a different angle because of the experience of working with consumers and understanding their buying, and shopping behaviors. And architecting a business that was built to solve the problems I couldn't solve in some of my past lives.” - Steve Lekas “I think our mission is to make insurance less expensive, and by making it less expensive, we can help more people be insured, which we most explicitly go after through our nonprofit arm safety nest.” - Steve Lekas Resources Mentioned: Agency Intelligence Reach out to Ryan Hanley Steve Lekas LinkedIn Branch Insurance Advertisers: Tarmika We Got Your Podcast Learn more about your ad choices. Visit megaphone.fm/adchoices -- Recommended Tools for Growth OpusClip: #1 AI video clipping and editing tool: https://link.ryanhanley.com/opus Riverside: HD Podcast & Video Software | Free Recording & Editing: https://link.ryanhanley.com/riverside WhisperFlow: Never waste time typing on your keyboard again: https://link.ryanhanley.com/whisperflow CaptionsApp: One app for all your social media video creation: https://link.ryanhanley.com/captionsapp GoHighLevel: It's time to take your business workflow to the Next Level: https://link.ryanhanley.com/gohighlevel Perspective.co: The #1 funnel builder for lead generation: https://link.ryanhanley.com/perspective -- Episodes You Might Enjoy: From $2 Million Loss to World-Class Entrepreneur: https://lnk.to/delk From One Man Shop to $200M in Revenue: https://lnk.to/tommymello Is Psilocybin the Gateway to Self-Mastery? https://lnk.to/80upZ9 Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising. This show is part of the Unplugged Studios Network — the infrastructure layer for serious creators. 👉 Learn more at https://unpluggedstudios.fm.