About this episode
Became a Master of the Close: https://masteroftheclose.com Ever had a lightbulb moment that shifted how you approach your business? That's what we're unpacking today, the seismic shift inbound marketing can create for insurance agencies. ✅ Join the Insurance Growth Masterclass: https://masterclass.insure ✅ For daily insights and ideas on peak performance: https://www.instagram.com/ryan_hanley/ ✅ Hire me to speak at your next event: https://ryanhanley.com/speaking ** More about this episode ** I bring my journey to the table, sharing my days at the Murray Group to my current insights as Chief Marketing Officer at TrustandChoice.com and Agency Nation. We dissect the rise of 'closers', the unsung heroes in converting inbound leads, and why their existence marks a pivotal turn from aggressive selling to strategic closing. Embrace the nuances of this transformative role and discover how answering client questions can lead to a trust so deep that it practically sells your policies for you. Real-life stories are the heart of this session, like the one about Virginia from Clifton Park, whose inquiry became an eye-opening testament to the power of content marketing. And let's not forget the contractor whose life was changed by a workers' compensation video. These narratives cement that addressing specific needs can spark organic growth and solidify lasting client relationships. As we wrap up, I sincerely thank our community and urge you all to lean into the Inbound methodologies. For those who dare to adapt, the next decade promises many opportunities. So, tune in, join the conversation, and let's chart the course to a thriving future in the insurance space. Learn more about your ad choices. Visit megaphone.fm/adchoices -- Recommended Tools for Growth OpusClip: #1 AI video clipping and editing tool: https://link.ryanhanley.com/opus Riverside: HD Podcast & Video Software | Free Recording & Editing: https://link.ryanhanley.com/riverside WhisperFlow: Never waste time typing on your keyboard again: https://link.ryanhanley.com/whisperflow CaptionsApp: One app for all your social media video creation: https://link.ryanhanley.com/captionsapp GoHighLevel: It's time to take your business workflow to the Next Level: https://link.ryanhanley.com/gohighlevel Perspective.co: The #1 funnel builder for lead generation: https://link.ryanhanley.com/perspective -- Episodes You Might Enjoy: From $2 Million Loss to World-Class Entrepreneur: https://lnk.to/delk From One Man Shop to $200M in Revenue: https://lnk.to/tommymello Is Psilocybin the Gateway to Self-Mastery? https://lnk.to/80upZ9 Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising. This show is part of the Unplugged Studios Network — the infrastructure layer for serious creators. 👉 Learn more at https://unpluggedstudios.fm.