RHS 130 - John Fohr on Making Compliance Sexy with TrustLayer

Became a Master of the Close: https://masteroftheclose.com In this episode of The Ryan Hanley Show, John Fohr, Co-Founder of TrustLayer, the digital platform helping agencies and business owners alike better track licensing, certificates, and insurance, joins the podcast for an EPIC conversation. This is one you don't want to miss... Episode Highlights: John sits down with Ryan and talks about when he started his business. (9:16) John shares how they started the accelerator broker tech ventures during the pandemic. (14:01) John shares more about his company, what they do, and how they operate with their clients. (23:05) John shares some of the challenges they had to face as a start-up company. (29:10) John tells us that their company and their clients are not brokers instead they work with brokers. (34:22) Johns explains that their main goal for the broker is to make them earn more revenue because of their services. (39:41) John shares that the way brokers adapt is by thinking that the value is for the customer and not just for you. (42:22) John tells us that we should want to focus on building ground truth to build a proof of coverage. (49:41) John talks about managing integrations in an efficient way. (54:43) Key Quotes: "So for us, like, we're the trust layer, right? We're happy to be that middle layer. And if people don't even know that we exist, that's fine, because we can work on just building infrastructure for the insurance industry." - John Fohr "We are either revenue-neutral, or we are revenue positive. For the broker, We're trying to help you guys make more revenue." - John Fohr "Remember, this isn't a value just for you. It's a value for your customer." - John Fohr Resources Mentioned: John Fohr LinkedIn TrustLayer Reach out to Ryan Hanley Learn more about your ad choices. Visit megaphone.fm/adchoices -- Recommended Tools for Growth OpusClip: #1 AI video clipping and editing tool: https://link.ryanhanley.com/opus Riverside: HD Podcast & Video Software | Free Recording & Editing: https://link.ryanhanley.com/riverside WhisperFlow: Never waste time typing on your keyboard again: https://link.ryanhanley.com/whisperflow CaptionsApp: One app for all your social media video creation: https://link.ryanhanley.com/captionsapp GoHighLevel: It's time to take your business workflow to the Next Level: https://link.ryanhanley.com/gohighlevel Perspective.co: The #1 funnel builder for lead generation: https://link.ryanhanley.com/perspective -- Episodes You Might Enjoy: From $2 Million Loss to World-Class Entrepreneur: https://lnk.to/delk From One Man Shop to $200M in Revenue: https://lnk.to/tommymello Is Psilocybin the Gateway to Self-Mastery? https://lnk.to/80upZ9 Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising. This show is part of the Unplugged Studios Network — the infrastructure layer for serious creators. 👉 Learn more at https://unpluggedstudios.fm.