About this episode
For 37 years Marc Pritchard has been working for Procter & Gamble . After Marc graduated from Indiana University in 1982 he worked as a cost analyst for Procter & Gamble and now oversees their marketing. In 2008 Marc became P & G's Global Marketing Officer succeeding Jim. After some name changes, Marc is now P & G's Chief Brand Officer. Marc leads the marketing of over 60 brands for a company that services 5 billion people worldwide. This was recorded live at the University of Cincinnati's Lindner College of Business . It is also the first time Marc and Jim have publicly discussed their roles together. Marc talks about building on Jim's innovative purpose-driven marketing strategies, and why he thinks purpose is the future of marketing. He discusses overseeing campaigns for the Olympics and the Super Bowl. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .