About this episode
This week's episode is something a little different. Jim returns to the beautiful Miraval Berkshires — a place known for reflection, intention, and growth. And that spirit is exactly what this conversation is all about: Jim's own Reflections on the Journey to Chief Marketing Officer. We each have our own journey, but today, Jim will take you through his — including an internal viral campaign within P&G that ultimately led to him being offered the role. Then, he walks us through my version of the CMO To-Do List: ten key characteristics to help you ascend the ladder. So whether you're aspiring to the CMO seat, just starting your marketing journey, or simply curious about how leaders grow — this one’s for you. Let’s jump in! Head over to our LinkedIn to complete your own Marketer’s Self-Evaluation. --- This week's episode is brought to you by Deloitte and StrawberryFrog. Learn more: https://strawberryfrog.com/jim See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .