425: The Real Secret to Confidence, Aging & Self-Possession with Sheena Zadeh of Kosas

This week I’m joined by Sheena Zadeh, founder of Kosas, to talk about the real story behind building a massive beauty brand while trusting your intuition through every twist. She opens up about young marriage and divorce, losing her home in a fire, and deprogramming the belief that women are only valuable if they’re partnered. We also explore how confidence, self-knowledge, and true self-possession come from surviving what was meant to break you. We get into the reality of growing a brand (yes, even when you see celebrities using your products), her beauty philosophy and current trends she’s loving, unhinged beauty purchases, thoughts on aging, and the gifts that come from hardship as we navigate our 30s, step into our 40s, and fully own who we are. This episode is brought to you by: Go to ProLonLife.com/BLONDE for 15% off plus a $40 bonus gift when you subscribe to their 5-day program. Get up to 25% off your order at Bakedbymelissa.com/BLONDE . Go to fromourplace.com/BLONDE and use code BLONDE for 10% off sitewide. From Thanksgiving Day through Cyber Monday, get 40% off at cozyearth.com with code WELL. Visit YourReformer.com to shop their Black Friday sale now until December 4th and save. Get $10 off your first month’s subscription and enjoy free shipping when you visit Nutrafol.com and use promo code BLONDE. Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode. Produced by Dear Media . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .