Make Your Priorities Your North Star: Alicia Tillman of SAP

This episode is in partnership with SAP SuccessFactors . Alicia Tillman always loved writing. As a child growing up on the coast of New Jersey, she spent her formative years by the ocean, surfing and making a plan for how she could parlay her passion for the written word into a successful career. You don’t often find writers on the business-driven Forbes’ “Most Influential” lists, but that’s exactly where Alicia landed – as one of the most influential chief marketing officers in the world. She had successfully turned her interest in writing into that of a contemporary storyteller, marketing for tech company SAP . Recently celebrating her 6th year at the company, Alicia has pioneered the support of women in the workplace, joining up with Rebecca’s Female Founder Collective to support the initiative Back to Best for Parents , aimed at supporting working professionals and parents who have been negatively impacted by COVID-19. The wise woman that she is, Alicia acknowledges that much of her success has to do with refining her priorities, and knowing when to look to her support system for help. Thanks for listening! The Female Founder Collective is partnering with SAP on a program to help moms and dads parenting during the pandemic. The Back to Best for Parents resource page brings together special offers, resources, and content to support parents by helping them integrate work and life during the tough times of COVID-19. Learn more by visiting https://www.sap.com/back-to-best-for-parents . Big Ideas Alicia’s passion for marketing. Learning to focus on priorities – no one can do everything well! Why storytelling is the most valuable asset to a successful company. Links SAP Back to Best for Parents Female Founder Collective Learn more about your ad choices. Visit megaphone.fm/adchoices