About this episode
What is SONAR with Adam Robinson Adam Robinson and Joe Lynch answer the question, what is SONAR . As the Vice President, Product Marketing SONAR at FreightWaves , Adam is the perfect person to explain SONAR. About Adam Robinson Adam Robinson is the Vice President, Product Marketing of SONAR at FreightWaves. Prior to joining FreightWaves, Adam had a brief stint at Turvo where he was Director of Product Marketing. Adam's first foray into logistics was as the Marketing Manager at Ceresis, where he oversaw marketing strategy including website development, social media and content marketing, trade show marketing, email campaigns, and webinar marketing. At Ceresis, Adam established himself as one of the top marketers in the logistics space. In addition to his corporate success, Adam built a social media start-up into a multi-million dollar agency. Adam attended the University of Texas at Austin where he earned a Bachelor of Science in government and business with a minor in marketing. About FreightWaves FreightWaves is the leading freight intelligence provider, offering current digital intelligence and context to the freight community on a central platform. FreightWaves' SaaS product, SONAR, is the leading freight market analytics tool and dashboard, aggregating billions of data points from hundreds of sources to provide the fastest data in the transportation and logistics sector. FreightWaves.com, the company's news site, is the leading provider of news and commentary for the transportation and logistics space. FreightWaves also hosts conferences under Transparency and MarketWaves branding and is a co-developer of the first futures contracts dedicated to trucking spot rates. Key Takeaways: What is SONAR FreightWaves is the leading FreightIntel provider, offering current digital intelligence and context to the freight community on a central platform. FreightWaves' SaaS product, SONAR, is the leading freight market analytics tool and dashboard, aggregating billions of data points from hundreds of sources to provide the fastest data in the transportation and logistics sector. The FreightWaves platform is mode agnostic and has time-series and geo-based data from all modes of freight, including truck, rail, ocean, air, and warehouse. FreightWaves.com, the company's news site, is the leading provider of news and commentary for the industry, serving up over 2.5M page views a month and over 1.5B monthly impressions. FreightWaves also hosts conferences under Transparency and MarketWaves branding and is a co-developer of the first futures contracts dedicated to trucking spot rates. Learn More About SONAR Adam Robinson FreightWaves SONAR SONAR: Forecasting Benchmark Spot Rates Gaining Favorable Attention with Adam Robinson The Logistics of Logistics Podcast If you enjoy the podcast, please leave a positive review, subscribe, and share it with your friends and colleagues. The Logistics of Logistics Podcast: Google , Apple , Castbox , Spotify , Stitcher , PlayerFM , Tunein , Podbean , Owltail , Libsyn , Overcast