411 - Emma Tonner, Co-Founder of Galatea on How AI and Tech Are Rewriting the Creative Playbook, The $10 Billion Revolution in Digital Content, and Turning Readers into Bestselling Authors in 3.5 Years

This episode is brought to you by the new Insta360 X5 Camera . To get a free invisible selfie stick with your purchase, head to store.insta360.com and use the promo code "makeit" , available for the first 30 standard package purchases only. Hello, Hello! In this episode we welcome Emma Tonner, co-founder of Galatea and Chief Innovation Officer at Inkitt, to discuss her innovative approach to digital storytelling and content creation. Emma shares insights into her platform's unique method of discovering and developing writing talent, transforming stories into global franchises across books, audiobooks, and TV series. The conversation explores the intersection of technology, storytelling, and creative development, highlighting the potential for new writers to break into the entertainment industry. We also talk about: • The psychological appeal of anti-hero characters in storytelling • The role of AI in writing and content creation • Challenges and opportunities in modern publishing • The importance of reader feedback in story development • Strategies for writers to improve their craft and gain recognition Products, software, websites, people, or places mentioned: • Emma Tonner • Galatea • Inkitt • Insta360 X5 Camera • Cotton Bureau • Grammarly • Game of Thrones • Dexter • The Queen's Gambit • Gossip Girl • Saban Theater (LA) • Shogun (TV series) • John Adams (mini-series) • ChatGPT • MAKE IT on Instagram • MAKE IT on TikTok We are humbled to have a community of creatives who care deeply about our work. And your support makes our work possible. Every subscriber, rating, and review matters. So, if you like what we're doing, please consider subscribing, rating, or giving us a review. Cheers, and best of luck on your filmmaking journey. #MAKEIT All Links: https://beacons.ai/themakeitpodcast Subscribe to our newsletter at www.bonsai.film/subscribe Support this podcast at — https://redcircle.com/the-make-it-podcast/exclusive-content Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy