Hala Taha: How To Leverage LinkedIn To Grow Your Brand and Your Bank Account (The Action Academy Podcast)

Have you been sleeping on LinkedIn? Are you focusing most of your time on building your Instagram or Twitter following? If you don’t see the value of a strong LinkedIn profile, you’re behind the times! Hala Taha recorded, edited, and launched the first episode of Young and Profiting podcast herself. Through LinkedIn, she quickly built a team of volunteers and a massive following that eventually led to Young and Profiting earning the title of the #1 Education and Business podcast across all apps. How did she do it? In this episode of The Action Academy podcast, Hala dives into how she leveraged LinkedIn to promote YAP and why she focused her marketing efforts on LinkedIn. She talks about why it is crucial for young entrepreneurs and podcast hosts to build a community before launching their company or podcast. They also discuss how Hala snagged her first clients and mastered media buying for podcasts. Topics Include: - How Hala got her start on Linkedin - Hala’s early strategies gaining traction on Linkedin - The importance of content marketing - Hala’s experience in radio and blogging - Turning YAP into a movement - Collaborating with brands in exchange for Linkedin promotion - Media buying for podcasters - Starting YAP Media - Indicators of when you’re ready to start a new business or project - Building community before business - And other topics… Hala Taha is the host of Young and Profiting Podcast, frequently ranked as the #1 Education podcast across all apps. Hala is also the CEO of YAP Media, a full-service social media and podcast marketing agency for top podcasters, celebrities, and CEOs. She is well-known for her engaged following and influence on Linkedin, and she landed the January 2021 cover of Podcast Magazine. Brian Luebben is an entrepreneur, real estate investor, and podcast host. He built his first company, GreekBeats DJ/Entertainment, in college, which allowed him to graduate debt-free. He then made it to the top of a Fortune 500 company’s sale organization. He now hosts The Action Academy podcast, where he talks to seven, eight, and nine-figure entrepreneurs about how to earn freedom in life and business. LinkedIn Secrets Masterclass Join Hala's 2-day LinkedIn Secrets Masterclass and use code PROFITING at checkout to get 55% off! yapmedia.io/course Sponsored By: LightStream - Go to lightstream.com/yap and apply now to get a special interest rate discount and save even more. Shopify - Sign up for a free trial at shopify.com/profiting The Jordan Harbinger Show - Check out jordanharbinger.com/start for some episode recommendations Sabio - Visit sabio.la/YAP for a $1,000 scholarship towards the cost of their bootcamp at Sabio! Swag.com - Go to swag.com/yap and get 10% off your order JustWorks - Take a look at Justworks' transparent pricing by visiting justworks.com/pricing Connect With Brian Luebbe: The Action Academy Podcast: https://www.actionacademypod.com/ Brian’s Website: https://brianluebben.com/ Brian’s Blog: https://brianluebben.com/blog/ Brian’s eBook, W2 To World Travel: https://brianluebben.com/w2toworldtravel/ Brian’s LinkedIn: https://www.linkedin.com/in/brianluebben/ Brian’s Instagram: https://www.instagram.com/brianluebben/?hl=en Brian’s Twitter: https://twitter.com/theactionpod?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor More About Young and Profiting Download Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala Learn more about YAP Media Agency Services - yapmedia.io/ Join Hala's LinkedIn Masterclass - yapmedia.io/course