About this episode
Noura Sakkijha, the CEO and co-founder of Mejuri, founded the beloved fine jewelry brand with one mission: to empower consumers to buy jewelry for themselves rather than waiting for a special occasion or a gift from a significant other. And with over 800k followers on Instagram and a game-changing weekly drop model, the brand is, simply put, crushing it. It only makes sense that Sakkijha comes from a family of jewelers. Still though, her career path was anything but linear. On this episode of Second Life , find out how Sakkijha went from industrial engineering to founding and leading Instagram’s favorite fine jewelry brand.