How to Scale a Highly Profitable Brand: Innovating and Marketing for Success

Chris Hunter is the co-founder and CEO of Koia, a plant-based beverage company that produces refrigerated vegan protein shakes. He previously co-founded Phusion Projects Inc., the company behind the alcoholic energy drink Four Loko and is the author of "Blackout Punch: An Entrepreneur's Journey from Chaos to Clarity." In this episode, we talked about business risks, resilience, distribution & marketing strategies…