About this episode
It’s 1962 and a new retail trend’s catching fire – big-box discount stores that reinvent shopping with out-of-town locations, huge product ranges, and low, low prices. And at opposite ends of the country, two hopefuls are jumping on the bandwagon. In Arkansas, five-and-dime owner Sam Walton’s opening his first Wal-Mart. In Minnesota, the upscale Dayton’s department store is readying a discount chain called Target. But to survive in this new frontier of razor-thin margins, faster rivals and price-sensitive shoppers, they’ll both have to rip up the rulebook. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .