Exploring Solutions to the Accounting Talent Shortage with Jen Cryder, CEO at PICPA

Jen Cryder, CEO of the Pennsylvania Institute of Certified Public Accountants, joins Blake and David to discuss the accounting profession's pipeline problems, including the decline in accounting majors and the difficulties of replacing retiring CPAs. Join the discussion on solutions like work-and-learn models and redefining education requirements. Discover strategies to attract and retain talent, prioritizing the preferences of younger generations and aligning company culture with marketing efforts. Tune in to learn how accounting firms can refresh their image and flourish. Sponsors LiveFlow - http://accountingpodcast.promo/liveflow Forwardly - http://accountingpodcast.promo/forwardly South Carolina Association of CPAs (SCACPA) - http://accountingpodcast.promo/SCACPA Chapters (00:00) - Preview: Not getting a Big 4 offer was the best thing to ever happen to me (00:48) - Welcome Jen Cryder to the show and her overall thoughts on the accounting talent shortage and pipeline problem (06:19) - What are your thoughts on Tulane's new professional advancement program? (13:28) - Are substantial equivalency and mobility really a roadblock? (18:45) - Smaller firms are the ones really impacted by this talent shortage (20:04) - PCAOB says 40 percent of 2022 audits are deficient (24:35) - What are the things younger accountants are really complaining about? (30:34) - CPA firms hike starting salaries 14% (32:32) - How do we encourage young people to go into the accounting profession? (38:55) - Does accounting have more of a retention problem than a pipeline problem? (47:12) - Accounting firms need to think of more creative ways to recruit (50:23) - Remember to subscribe to The Accounting Podcast and where to reach Jen Need CPE? Subscribe to the Earmark Accounting Podcast: https://podcast.earmarkcpe.com Get CPE for listening to podcasts with Earmark CPE: https://earmarkcpe Show Notes Unveiling CalCPA’s New Brand https://www.youtube.com/watch?v=diGVHSgDpU0 Tax and Accounting Pay Advancing at 5.9% Pace https://cpatrendlines.com/2023/08/08/tax-and-accounting-pay-advancing-at-5-9-pace/ AICPA, NASBA team with Tulane to ease CPA licensing | Accounting Today https://www.accountingtoday.com/news/aicpa-nasba-team-with-tulane-to-ease-cpa-licensing CPA firms facing talent shortage hike starting salaries 14% | CFO Dive https://www.cfodive.com/news/cpa-firms-facing-talent-shortage-hike-starting-salaries-accounting-accountants/689913/ Pennsylvania CPAs try out work-and-learn model for young accountants | Accounting Today https://www.accountingtoday.com/news/pennsylvania-cpas-try-out-work-and-learn-model-for-young-accountants Connect with Our Guest, Jen Cryder LinkedIn: https://www.linkedin.com/in/jencryder/ Get in Touch Thanks for listening and for the great reviews! We appreciate you! Follow and tweet @BlakeTOliver and @DavidLeary . Find us on Facebook and, if you like what you hear, please do us a favor and write a review on iTunes , or Podchaser . Interested in sponsoring the Cloud Accounting Podcast? For details, read the prospectus , and NOW, you can see our smiling faces on Instagram ! You can now call us and leave a voicemail, maybe we'll play it on the show. DIAL (202) 695-1040 Need Accounting Conference Info? Check out our new website - accountingconferences.com Limited edition shirts, stickers, and other necessities TeePublic Store: http://cloudacctpod.link/merch Subscribe Apple Podcasts: http://cloudacctpod.link/ApplePodcasts Podchaser: http://cloudacctpod.link/podchaser Spotify: http://cloudacctpod.link/Spotify Stitcher: http://cloudacctpod.link/Stitcher Overcast: http://cloudacctpod.link/Overcast YouTube: https://www.youtube.com/c/CloudAccountingPodcast Classifieds FinDaily - https://findaily.io/ Forwardly - https://www.forwardly.com/ Want to get the word out about your newsletter, webinar, party, Facebook group, podcast, e-book, job posting, or that fancy Excel macro you just created? Why not let the listeners of The Cloud Accounting Podcast know by running a classified ad? Hit the link below to get more info. Go here to create your classified ad: https://cloudacctpod.link/RunClassifiedAd The full transcript for this episode is available by clicking on the Transcript tab at the top of this page