Harnessing The Power Of Music To Reach A New Golf Audience - Kelley James (008)

Kelley James is a musician, singer, songwriter and freestyle artist who's passion for golf has put him in the unique and influential position to connect his audience to the game he loves. Kelley believes the future of golf will be healthy and strong as the convergence of entertainment, music and sport competition continues to grow. What you will learn from this episode: • Kelley's early love of sport and music that has shaped his career in the music entertainment industry. • How Kelley connected with some of the PGA Tour's biggest stars to transform his music career and help make him the golf ambassador and influencer he is today. • How the WM Phoenix Open became the trailblazing pioneer that sets the standard for creating entertainment experiences around a golf tournament. The inter-connectivity of music, food, hospitality and unique, engaging experiences that combine to create the future of both on-site and broadcast golf content creation. • How other PGA Tour events such as The Safeway Open in Napa understands the revenue potential of "Creating a party that just happens to have a golf tournament going on at the same time". Related Links To learn more about Kelley's music: Website: http://kelleyjames.com/ Facebook: https://www.facebook.com/kelleyjames/ Twitter: https://twitter.com/YourBoyKJ @YourBoyKJ Youtube: https://www.youtube.com/user/kelleyjamesmusic WM Phoenix Open Birds Nest: https://coorslightbirdsnest.com/ The Safeway Open: http://www.safewayopen.com/ Join our mission to make golf more innovative, inclusive and fun... and WIN some awesome golf gear! As the creator and host of The ModGolf Podcast and YouTube channel I've been telling golf entrepreneurship and innovation stories since May 2017 and I love the community of ModGolfers that we are building. I'm excited to announce that I just launched our ModGolf Patreon page to bring together our close-knit community of golf-loving people! As my Patron you will get access to exclusive live monthly interactive shows where you can participate, ask-me-anything video events, bonus content, golf product discounts and entry in members-only ModGolf Giveaway contests. I'm offering two monthly membership tiers at $5 and $15 USD, but you can also join for free. Your subscription will ensure that The ModGolf Podcast continues to grow so that I can focus on creating unique and impactful stories that support and celebrate the future of golf. Click to join >> https://patreon.com/Modgolf I look forward to seeing you during an upcoming live show!... Colin Special Guest: Kelley James - musician, singer, songwriter and golf influencer.