About this episode
Join Patrick as he interviews Utah-based landscape photographer Johnny Adolphson, who shares his journey from a side gig to a thriving full-time art business. Discover how Johnny successfully markets his work through local shows, restaurants, and hotels, leveraging his deep connection to the Heber Valley. Learn about the importance of building a local customer base, the challenges of online art sales, and the strategies that have helped him thrive in a competitive market. Tune in for valuable insights on attracting high-end clients and the power of consistent marketing! (00:00) - Attracting Interior Decorators and Restaurants (05:30) - Johnny Adolphson: Introduction and Background (10:00) - The Importance of Localized Art (15:00) - Navigating Economic Trends in Art Sales (20:00) - Sales Strategies: Online vs. Offline (25:00) - Getting Art into Hotels and Restaurants (30:00) - The Role of In-Person Events in Art Sales (35:00) - Future Opportunities and Gallery Considerations (40:00) - Feedback on Art Storefronts and Tools Johnny's Website https://www.johnnyadolphsonphotography.com/ Johnny's Instagram https://www.instagram.com/johnnyadolphsonphotography Keep up with the latest https://linktr.ee/artmarketingpodcast\