COVID-19 Focus : Erica Escalante, The Arrow | Acting Quickly, Leading Well, and Fighting for Connection

Erica Escalante is no stranger to overcoming challenges. You might say that her experience in starting and running The Arrow in Portland, OR has prepared her to shine as a leader during this crisis. Today Erica recounts how she prepared herself, her staff, and her business to respond to the COVID-19 crisis and offers an insightful, vulnerable, and passionate look into the world of an owner fighting to stay in business, maintain connections, and care for her family and staff through these hard times. This is an awesome example of leadership and I hope Erica's words offer hope and strength to you. Links: Founder Friday w/ Erica Escalante Erica's Instagram