About this episode
Professor Drew Boyd invites us to think inside the box and to put constraints around our minds in order to be more creative and awesome at our jobs. You’ll Learn: 1) The 5 patterns responsible for the majority of innovation 2) Why brainstorming is sub-optimal 3) Why it’s better to think inside the box than outside the box About Drew Drew Boyd is a global leader in creativity and innovation, international public speaker, award-winning author and innovation blogger, and professor at the University of Cincinnati. He teaches teams, businesses and governments how to solve tough problems to create a culture of innovation and a flowing pipeline. Drew reframes the innovation process in a way that makes people more creative. Items Mentioned in this Show: Sponsor: TextExpander Drew’s Book: Inside the Box: A Proven System of Creativity for Breakthrough Results Drew’s website: http://www.drewboyd.com/ Book: Raising Thinkers: Prepare Your Child for the Journey of Life by Tremain du Preez Idea: Brainstorming by Alex Osborn Journal Article: Does Group Participation When Using Brainstorming Facilitate or Inhibit Creative Thinking? View transcript, show notes, and links at http://AwesomeAtYourJob.com/ep187 . See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info .