About this episode
N.O.R.E. & DJ EFN are the Drink Champs . On today’s episode The Champs chop it up with legendary Record Executive Steve Rifkind . Best known for being the founder and chairman of Loud Records and of SRC Records . Rifkind signed artists such as Wu-Tang Clan , Mobb Deep , Big Pun , Three 6 Mafia and more! Steve is the inventor of the “Street Team” and in the 90’s / early 2000’s his methods and strategies helped revolutionize the way artists campaigns were marketed and promoted. Steve shares great stories about working with the legendary Quincy Jones and Jimmy Iovine . As Johnathan Rifkind and Randy Acker join the conversation, Steve Rifkind shares historic stories about legends such as Big Pun , ODB and Prodigy of Mobb Deep . Steve announces that DMX is working on a new album and the 25th Anniversary concert celebrating Loud Records ; which was held at the Radio City Music Hall featuring legendary Loud Records artists . Lots of great stories and valuable gems that you don’t want to miss. Follow: Drink Champs http://www.drinkchamps.com http://www.instagram.com/drinkchamps http://www.twitter.com/drinkchamps http://www.facebook.com/drinkchamps DJ EFN http://www.crazyhood.com http://www.instagram.com/whoscrazy http://www.twitter.com/djefn http://www.facebook.com/crazyhoodproductions N.O.R.E. http://www.instagram.com/therealnoreaga http://www.twitter.com/noreaga Civic Tax Relief: To learn more, call 800-601-7780. --- Support this podcast: https://anchor.fm/drinkchamps/support Learn more about your ad-choices at https://www.iheartpodcastnetwork.com See omnystudio.com/listener for privacy information.